Set it up once.
It runs itself.
PAL is designed to take as little of your time as possible — while working constantly in the background.
Created by everyday people for the everyday person.
Every morning, PAL reviews your finances overnight and tells you exactly what needs your attention today. No dashboards to scan. No numbers to interpret.
Nobody sat us down and taught us how money actually works. PAL is us figuring it out — and sharing it with you.
Click any feature to learn more.
PAL is designed to take as little of your time as possible — while working constantly in the background.
Move the sliders to match your situation and see your estimated annual savings.
We built PAL because nothing else did all of this in one place.
| Feature | PAL |
Rocket Money | Copilot | Monarch Money |
|---|---|---|---|---|
| Morning briefing | ✓ | — | — | — |
| Work / Life mode | ✓ | — | — | — |
| Bill negotiation | ✓ | ✓ | — | — |
| Flat fee (no % cut) | ✓ | — | ✓ | ✓ |
| Investment tracking | ✓ | Limited | ✓ | ✓ |
| AI financial advisor | ✓ | Basic | Basic | Basic |
| Subscription control | ✓ | ✓ | Limited | Limited |
| Savings goals | ✓ | Basic | ✓ | ✓ |
| Starting price | Free | $6/mo | $14/mo | $14/mo |
We were spending three hours a month managing money across six different apps. Rocket Money for subscriptions. YNAB for budgeting. Robinhood for investing. A spreadsheet for business expenses. We kept missing bills. We never knew our actual number. PAL is what we wished existed.
We read every reply — sales@brcpinc.com
No percentage cut on savings. No hidden fees. A flat rate that pays for itself the first time PAL negotiates a bill.
Early access members get 3 months of Pro free and a direct line to the founding team. We read every reply.
Early access members get 3 months of Pro completely free. Takes 10 seconds to claim your spot.
No credit card · No spam · Cancel anytime